Job Summary

As the Sales Representative (Food Service), you will be responsible for driving sales within the food service channel by developing relationships with hotels, restaurants, cafés, caterers, and other institutional customers while achieving revenue targets.

Responsibilities

• Identify, onboard, and manage food service customers, including hotels, restaurants, cafés, catering companies, and institutional accounts

• Drive product sales and achieve assigned revenue and volume targets within the food service channel

• Build and maintain strong customer relationships while identifying opportunities to increase product penetration

• Conduct regular market visits to monitor customer needs, competitor activities, and market trends

• Prepare sales reports, manage customer accounts, and ensure timely order processing and product delivery

Requirements

• Bachelor's degree or HND in Business Administration, Marketing, or a related field

• Minimum of 2–4 years' experience in Food Service sales within the Food & Beverage industry

• Strong understanding of the hospitality, HORECA, and institutional sales channels

• Proven ability to develop customer relationships and consistently achieve sales targets

• Excellent communication, negotiation, and territory management skills